Sign boards are one of the most effective methods for advertising even today. Newer variations in the types of sign boards are constantly emerging and are easier to access for your business advertising. The most widely used type of sign board is the portable sign board. The portable sign board is seen everywhere, as sidewalk signs, in areas with a large gathering of people, as portable outdoor signs and so on. What makes them so popular?
Portable sign boards are highly cost-effective. They are considerably cheaper than full-fledged billboards and are thus preferred over their traditional counterparts. Renting a billboard to display your signs costs much higher than having portable outdoor signs made especially for your business. Once you own a portable sign board, you can use it as and when you like to advertise your business and attract new customers. This makes it highly reusable and efficient as an advertising medium.
As mentioned earlier, portable sign boards are highly reusable. They have a never-ending lifespan as they do not need to be taken down or changed. In fact, they can be used for different times of the day according to the number of visitors in an area for maximum effectiveness and exposure. They can also be used seasonally, year after year to promote seasonal offers and holiday discounts. They can also be used to announce special promotion offers during specific times of the year, adding to their reusability.
- Higher impact
Compared to the huge billboard signs that remain stationary, portable outdoor signs and sidewalk signs are, well, portable! They can be moved and placed in different areas to grab maximum eyeballs. The impact of these portable outdoor signs is higher due to their convenient portability. Sidewalk signs can be lifted right off the sidewalk and placed wherever deemed suitable. Passing cars and other vehicles can see the sidewalk signs and as the number of passerby on a sidewalk is constantly increasing day-by-day the impact of the portable sign board is enormous.
- Wide reach
Portable sign boards target wider audiences as they can be placed in different locations depending on the amount of footfall in an area. A portable sign board placed in a crowded area such as a mall or a music festival can easily be seen by up to 500-1000 visitors on a minimum. A portable sign board can also be moved to an area with a higher footfall if it is placed in one which does not have many visitors making it versatile and wide-reaching.
These are the reasons that make a portable sign board so special and one of the best type of sign boards for your business. Utilize portable outdoor signs created by sign rental experts in Edmonton to increase the exposure to your advertising tools.