Clothing brands require big showrooms and large hoardings to let people know what they are selling. A big showroom is totally achievable if the brand has a big budget. But big hoardings? Maybe some alternatives are significant but don’t cost as much as hoarding or billboard. Window graphics!
If your showroom is placed inside a shopping mall or along a busy road, it surely has glass walls. That’s where you can put up window graphics and market your business. If this doesn’t seem like a good idea, re-think and evaluate these benefits.
1) Instant and Customizable Advertisement
The most significant benefit of window graphics is that they are available instantly. All you need is an outdoor company to print the design on a sticker material you choose. Once the print is ready, you will need the experts to stick the graphics on your store’s glass walls. Likewise, if you wish to change the content or design of your window graphics, you have to follow the same steps after peeling off the old sticker. So, if you have seasonal or stock clearance discounts on clothing, window graphics can a quick and cost-effective solution to advertise the offers.
2) Large Space Availability
No other outdoor sign will provide you with ample space to market as much as window graphics do unless you opt for a huge billboard sign. The size of your window graphics depends on the size of your store’s wall. Window graphics can be installed border-to-border, length and breadth of the glass walls. This way, you can be as creative as you want and include a lot of text and graphics in the outdoor sign to advertise and market your clothing band. And as your window graphic will be large, it will be impossible for your potential customers to overlook or miss out on what you are trying to communicate.
3) No Need for Permits
When it comes to using other outdoor signs like billboards or pylon signs, you have to follow various guidelines set by the local governing body. Not only this you also have to obtain different permits to put these signs up. Window graphics don’t have any such limitations or restrictions. You can be as creative as you want without having to meet any guidelines or paying extra to get permits. This saves a lot of time that would’ve been wasted while getting permits.
These are the reasons why you see glass walls of all the brands covered with colourful and quirky window graphics. You will now require a reputed outdoor marketing company to design the right window graphics for your business depending on the goal you wish to achieve.