Window shopping has been a favorite pastime amongst people since the ages. What you display on your window makes a huge difference to the footfalls as well as sales. Because a window graphic is customer’s first interaction with your business, it needs to be eye-catching to capture the attention of the consumer. The whole idea…
DetailsAs the name suggests, roll up banners are banner stands that can be rolled up once their purpose is served. As a business professional, who frequently travels for promotion across trade shows or exhibitions, you must be well aware of the hassles that come up with putting up an attractive yet cost-effective sign. Most small…
DetailsBillboards most placed on at highways and crowded streets. With the advent of digital media, billboard advertising remains an effective way to market your brand to a large audience. An attractive billboard can grab eyeballs and lead to maximum returns. In spite of being an effective medium to convey your message, the cost of billboard…
DetailsA standee is a self standing board that is used for promotional display. It has gained huge popularity because of its easy to use features, such as reusability and easy mobility. Apart from being used for films and trade shows, a standee can be a great marketing tool for restaurants. While traditional marketing can be…
DetailsImage Source: Elliot Brown, Flickr Billboards make an effective traditional advertising tool even today where digital media is on the rise. You can see innumerable billboards while driving past a highway, yet only a few of them are able to capture your attention. A well-designed billboard with the right typography grabs eyeballs. Typography plays a critical…
DetailsImage Source: commons.wikimedia.org The advent of a digital era may have minimized the influence of traditional marketing, but it has not completely diminished. In spite of the wide usage of online media, there are people who prefer reading newspapers, magazines, or get fascinated by ads on television. Traditional advertising uses mediums such as newspapers, magazines,…
DetailsImage Source: pexels.com In spite of the advent of the digital era, billboards remain an effective medium of traditional advertising. It is one of the oldest forms of outdoor advertising that is inexpensive and provides certainty of being spotted. While driving on a highway, you may come across innumerable ad billboards but there are few…
DetailsHaving a standee advertisement can be beneficial for small businesses. Apart from being cost-effective and long-lasting, it can be designed in a creative manner to gain more attention of the people passing by. Even though standee advertisement is a traditional form of advertisement, even today it still serves the purpose of increasing sales for small…
DetailsEven though online advertising is all the rage, billboard advertisements have not died out. If you walk across a busy street or a highway, you will see lots of billboards hanging all around. The challenge here for marketers is to make the target audience to notice their billboard message and act accordingly. Gaining the attention…
DetailsWith the increase in the use of the internet, marketers are increasing the use of digital marketing. However, this does not mean that this is an end to the traditional form of marketing. The traditional marketing can still be used in ways to reach your audience effectively. In order to reach customers across a large…
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