Misconceptions about Billboard Advertising

Understanding the Misconceptions about Billboard Advertising

The whole idea of billboard advertising came from ancient Egypt where messages were inscribed on Egyptian monuments. As per the Billboard Connection Outdoor Advertising, “when Johannes Gutenberg invented the movable type printing in 1450, modern advertising was introduced through the handbill. In 1796 the first illustrated poster was made when the lithographic process was perfected.”…

Storefront Signage

Benefits of Different Types of Storefront Signage

The first impression is the last impression. There is no doubt that the first impression of your business is important when creating customer relationships. Every storefront competes with others to grab the attention of potential customers. The purpose of your eye-catching storefront signage is to create a memorable impression that triggers a future visit of the customer.…