You have your licences, you have your location, you have your insurance, but did you think of signage? How does a company know when they are ready for signage?
Here’s our quick checklist to say:“Yes, you are ready for signage!”
1. You’re Open!
With COVID restrictions fluctuating from week to week, customers aren’t sure who is open and when. It can be hard to reach all of your customers to tell them when and if you’re open, and social media and email campaigns only go so far. To avoid the junk mail folder, a portable billboard sign can show your customers at a quick glance that you are open.
Your customers look to you to feel safe and understand the rules as they apply to your store. Portable billboards, storefront signs, door signs, physical distancing signs, sandwich boards and floor decals – the options are endless to show your customers you are open, safe and ready to serve them.
We carry a large selection of safety decals for all surface types!
Our in-house graphic department will keep your brand consistent between all your signage, from the pylon on the corner, to the store front sign, and right down to your floor decals.
2. Attract more clients
Attracting more clients is critical for any business, and new and updated signs can attract more clients. Increase your exposure by rotating your signage while staying on brand and bold with various sizing and mediums of signage.
Layering signage between billboards, sandwich boards, window decals and storefront signage can be visually appealing and incredibly effective at attracting more clients into your business and increase your exposure to new clients and customers.
3. Promote! Promote! Promote!
Promotion is the most creative advertising available to all companies and products. New features, and new sales can create a buzz about your business, if your customers know about it. Creating sign-based advertising campaigns are a simple way to increase your promotion. Sign rentals in Edmonton and Calgary are simple, changeable and effective for all of your promotion campaigns.
Some other ideas to promote:
- You’re Open – New hours of operation
- Location – We’ve moved!
- Upcoming events
- Exciting new changes to your company
- Sales and products
- New ownership
- Rentals available
- Opening soon!
4. Location, location, location!
Flat storefront signage can make it difficult for customers passing on a busy road to see exactly where your company is in a building. A billboard or graphic portable billboard sign can promote your business location easily to passing traffic on a busy road. Parking lot signs can show your customers where they can park to easily access your business and create a seamless experience.
A simple sandwich board sign or a portable billboard on the sidewalk in front of the store is a great option for a company with lots of foot traffic.
There are so many options and reasons to improve your company’s signage. Our in-house graphic design team will ensure you are on brand, memorable and stand out from the crowd.
Yes, your business is ready for signage!
Get in touch with us today to set up a free consultation!
